Etsy + Instagram: Ngā hashtag e Whakakite ana i ngā Hokonga
Ako Poto
Ko ngā hashtag te ara poto ki ngā kai hoko hou. Ka whakakotahi koe i ngā kupu matua o Etsy i tohua ki ngā tohu Instagram e mōhiotia ana, ka whakatōhia ētahi mea ki ngā wāhi hokohoko matua e rua. He iti noa te rangahau i mua, ka hua ki ngā pāklik, penia, me te toro ki tō toa. Ā, ki te kitea koe i te whakakotahitanga tika, ka āwhina a Tavo ki te rokiroki me te huri i aua tohu, kāore he raru ki te kape-paste.
He mea nui ngā hashtag ki Etsy me Instagram
Engari, kei te rua ētahi mō ngā marea o Etsy rāua ko Instagram. Engari e rua hoki e whakawhirinaki ki te rapu me te kitakita. I Etsy, ka rapu ngā kai hoko mā ngā kupu matua. I runga i Instagram, ka toroa rātou ki raro, ā ka pa ki ngā tohu. Mā te whakamahi i ngā hashtag e taurite ana, ko ngā mea e puta ake:
- Te kite pai ake i roto i ngā hua rapu Etsy
- Neke atu ngā tūponotanga ki te puta ki ngā whārangi Explore o Instagram
- He karere mārama mō āu mea e hokohokia ana
- He tukanga tuku ngā pou ki te pāpā o ngā hongahonga
Ngā Tohutohu Rangahau Tere ki te Kite i ngā Kupu Matua Etsy Toa
Kāore koe e hiahiatia ngā taputapu nui. Anei te huarahi ki te tiki kupu pai rawa atu i Etsy:
Etsy autocomplete: Tīmata ki te tuhi kupu matua pēnei i te 'soy candle'. Tirohia te raro (dropdown) mō ngā tohuwā roa pēnei i te 'soy candle gift set' ki te 'soy candle wedding favor'.
Kāwai tāhū: Tirohia tō wāhanga niche me te tātari ki te Best Seller. Arotakehia ngā tohu e whakamahia ana i raro i te taitara, ki roto i ngā upoko whakamārama.
Related items scroll: Pāwhiria tētahi hua rongonui, ka toro ki raro ki te wāhanga 'related items'. E ōrite ana ēnei rārangitanga ki ngā tauira i runga i te ingoa.
Toa rapu: I tō toa, whakamahia ō ākora (draft) hei whakamātao i ngā tohu rerekē. Tuhia ngā kupu e kitea ana tō hua i roto i ngā tirohanga rapu.
I te mutunga o te tekau meneti, ka whai koe 10–15 kupu Etsy e kīa ana e tō kaihoko pai e whakamahi ana i te wānei.
Ngā Tohu Instagram e Piki ana (Trending) - Ngā Tītīkanga
I runga i Instagram, ka huri ngā tohu piki ia rā. Anei me pēhea te noho haere tonu:
Pukapuka rapu Instagram: Tīpākihia tētahi tohu matua pēnei i te #HandmadeJewelry. Ka whakaatu a Instagram i ngā tatauranga o runga me ngā mea tata. Titiro ki ngā tohu e pa ana e whakaaturia ana ki raro.
Tirohia ētahi pūkete ōrite: Kimihia toru o ngā toi matua i tō wāhanga. Ka toro atu ō rātou pou, ka tuhia ngā tohu e puta ana i te wā katoa.
Rārangi rahi o ngā hashtag: Whāia te ta Balance—ētahi tohu me ngā miriona pūkete mō te toro nui, ā ētahi tohu o te wāhanga nō whā ki raro i te 50k pūkete mō te arotahi ki te hunga roa ake.
Ngā tirohanga o roto i te taupānga: Mēnā he kaute kaihanga āu, tuku pūrangi rānei pātaki mā 'test tags'. Tirohia te tae i ngā 24–48 haora e whai ake ana, me te tuhituhi i ngā hashtag i tukuna ngā tirohanga.
I roto i te tekau mā rima meneti, ka whai koe tētahi rārangi 20–25 ngā tohu Instagram e whai ana ki tō hunga whakarongo.
Te Hāngai o ngā Kupu Etsy me ngā Tohu Instagram
Kua rite ki te whakakotahi? Me whakaaro koe ki tēnei hei mīti o ō raupapa haerenga:
Ngā kupu matua Etsy long-tail: 10–12 kōrero e whakaatu ana i ō mea hokohia (hei tauira, 'hand-poured lavender candle').
Ngā tohu Instagram e piki ana: 20–25 tohu e kōrero ana ki tō hunga (pērā i te #CandleLover, #SmallBusinessStyle, #MakerMovement).
Ngā ture 50/30/20:
- 50 ōrau ngā kupu matua Etsy
- 30 ōrau ngā tohu Instagram o te wāhanga waenga (50k–200k puka)
- 20 ōrau ngā tohu Instagram whānui (200k–1M+ puka)
Mā te whakakotahi i ēnei, ka whakarite koe kia puta tō pou i roto i ngā rapu tino-pānga me ngā awa whakatere whānui ake.
Te Rōpū me te Huri o ō ōrau 30 o te Tavo
Kāore koe e hiahia ki te kape-paste. Ka pupuri te kaiāwhina hashtag o Tavo āu rārangi pai, ā ki te huri i aua tohu kia noho hou koe. Anei te huarahi:
- I Tavo, whakatuwhera te Hashtag Manager mai i te menū maui.
- Pāwhiri Create New Tag Set, ā, whakarāohia mō ō hua (hei tauira, 'Lavender Candles').
- Piki ō 30 tohu i raro i te rārangi. Pāwhiri Save.
- Ā muri ake, i te wā ka tohua koe mō te tāpiri, pāwhiri te tohu Hashtag i te kaituaki o Tavo.
- Tīkina te huā 'Lavender Candles' me te pā ki Insert. Ka tāpiri a Tavo ō tohu ki roto i te kākā ki runga o te taitara, ki te tuarua o te kifeo.
- E hiahia ana koe ki te noho hou? Whakahoahia te Auto-Rotate ki te huri i ētahi tohu hou ia wiki.
Nā tēnei wā, kua hir tahi koe ki te whakahaere o ō pou, ā, kāore koe e patu ki te kape-paste puta noa i ngā taupānga.
Ngā Tikanga Pai mō te Huri Hashtag
Ko te huri e ārai ana i te whakahōhā o te whakakotahitanga, ā, kia kore koe e noho ki te kāore i kite ake. Ngā tohutohu:
- Whakahouia 3–5 ngā tohu ia wiki i roto i tētahi huinga
- Tāpiritia tētahi tohu motuhake mō tō waitohu (tō ingoa toa, me te kupu whakatairanga)
- Me noho tata ki te 30 ngā tohu; nui tonu hei huri me te whai i te mahere
- Whakamahia ngā raina rere, ngā tohuhua iti, kia noho ki roto i te tuarā o te kākā, ki te taitara o ngā tāpiri
- Tirohia te māoa ia marama, me te huri atu ngā tohu kāore e puta hua
Tono Tiki Tikiatahihia
Whakangia ngā meneti tekau i tēnei wā. Whakatuwhera Etsy, tuhia ngā kupu roa e 10 mō tāu tukunga hua e whai ake. Ā, haere ki Instagram me te kowhiri 20 tohu e piki ana. Tiakina ō rārangi ki a Tavo i raro i tētahi Set Tag hou. Tuhia tētahi pou, pāwhiri ki te Inset Hashtags, ā, mārama ki te mānako o te whakarārangi wā ki ngā papa rōpū.
Whakaaro Whakamutunga
Kaua koe e mōhio ki tēnei. Ko te rangahau i ētahi kupu matua poto me ngā hashtag Instagram e ōrite ana he kawe poto e whakaputa ana i te mārama. Kua rite koe ki te hurihuri i aua hashtag ki ngā pāklik me ngā hokonga? Tīmata ki Tavo ināianei, ā, tīmata te tūpaki.