Etsy + Instagram Hashtags da ke Juya Masu Siya
Karamin Darasi
Hashtag sune hanyar ka ta gajeren hanya zuwa sabbin masu saye. Lokacin da ka gauraya kalmomin Etsy da aka zaɓa da kyau tare da alamomin Instagram masu tasowa, kana shuka tsaba a wurare biyu na manyan wuraren sayayya. Ƙananan bincike a gaba zai biya ta cikin dannawa, adanawa, da ziyartar shaginka. Kuma da zarar ka samu haɗin da ya dace, Tavo zai taimaka maka adanawa da juya su ba tare da rikice-rikicen kwafi-da-manna ba.
Dalilan Da Hashtags Suke da Muhimmanci a Etsy da Instagram
Zaka iya tunanin cewa masu sauraren Etsy da Instagram sun bambanta sosai. Amma duka biyun suna dogara ne a kan bincike da gano sababbin abubuwa. A Etsy, masu siye suna nema da kalmomi. A Instagram, suna lilo kuma suna dannawa kan alamomi. Dabara tare da hashtags da suka dace na nufin:
- Karin gani a cikin sakamakon bincike na Etsy
- Karin damar fitowa a shafukan Explore na Instagram
- Saƙon da ya dace dangane da abin da kake sayarwa
- Ayyuka mafi sauƙi wajen wallafa a duk tashohi
Hanyoyin Bincike Na Sauri Don Samun Kalaman Etsy Masu Nasara
Ba ka bukatar kayan aiki masu tsada. Ga yadda za ka zakulo jimlar kalmomin da suka fi kyau kai tsaye a cikin Etsy:
Autocomplete na Etsy: Fara bugawa da kalma ta asali kamar ‘soy candle’. Duba zabin da ya bayyana a dropdown don samun shawarwarin dogon gefe (long-tail) irin su ‘soy candle gift set’ ko ‘soy candle wedding favor’.
Bincike a rukunin: Bincika rukunin niche ɗinka kuma ka tace ta hanyar ‘Best Seller’. Lura da alamomin da kowanne jerin ke amfani da su a ƙasa da take ko a cikin kanun bayanin.
Duba abubuwan da ke danganta: Danna cikin wani samfur da ya shahara sannan ka lilo zuwa sashen ‘related items.’ Waɗancan jerin kayayyaki suna nuna yanayin suna.
Binciken Shago: A cikin shaginka, yi amfani da jerin samfuran da kake yi (draft listings) don gwada daban-daban tags. Lura da waɗanne jimloli ke ja ga kayanka a cikin hasashe na bincike.
Da ƙarshen minti goma, za ku sami kalmomin Etsy 10–15 waɗanda mabudin mai saye da kake nema ya riga yana bugawa.
Kimantawar Hashtag na Instagram Masu Tasowa
A Instagram, hashtags masu tasowa na iya sauyawa kowace rana. Ga yadda za ka kasance a kan gaba:
Sandar Bincike ta Instagram: Rubuta babban tag irin #HandmadeJewelry. Instagram na nuna adadin mafi girma da na kwanan nan. Duba alamomin da ya bada shawara a kasa.
Bincika asusun makamantaka: Nemo mataimaku uku mafi girma a cikin nichinku. Ka lilo post dinsu ka rubuta tags da ke bayyana maimaituwa.
Halin Girman Hashtag: Ka yi daidaituwa—wasu tags da miliyoyin post don samun yaduwa, wasu tags na niche ƙasa da 50k posts don mayar da hankali ga masu sauraron da za su fi zuwa.
Hasashen cikin-app: Idan kuna da asusun mai ƙirƙira, wallafa labarai ko hotunan grid tare da tags gwaji. Duba isa a cikin nazarin ku awanni 24–48 daga baya kuma lura wanne hashtags suka kawo kallo.
A cikin minti goma sha biyar, za ku sami jerin hashtags na Instagram 20–25 da masu sauraron ku na nufi ke bi.
Haɗa Kalman Etsy tare da Alamomin Instagram
Shirye don gaurayawa? Ka dauki wannan a matsayin girke-girke na hashtags naka:
Kalmomin Etsy na dogon ƙarewa (long-tail): kalmomi 10–12 waɗanda ke bayyana ainihin abin da kake sayarwa (misali, ‘kandila lavender da aka yi da hannu’).
Hashtags na Instagram masu tasowa: 20–25 tags da suke magana kai tsaye ga masu sauraron ka (misalai: #CandleLover, #SmallBusinessStyle, #MakerMovement).
Dokar 50/30/20:
- 50 bisa dari na kalmomin Etsy na musamman (niche keywords)
- 30 bisa dari na tags na Instagram masu matsakaicin girma (50k–200k posts)
- 20 bisa dari na tags na Instagram masu fadi (200k–1M+ posts)
Ta gaurayawa waɗannan, kuna tabbatar da cewa post ɗinku ya bayyana a cikin bincike da aka keɓe sosai da kuma cikin hanyoyin gano abubuwa masu fadi.
Ajiye da Juya Top 30 Tags ɗinku a Cikin Tavo
Sayi bankwana da kwafi-da-manna. Manajan hashtag na Tavo yana riƙe jerin mafi kyawu a hannu kuma yana juya su don ku ci gaba da sabo. Ga yadda ake yi:
- A cikin Tavo, bude Hashtag Manager daga menu na hagu.
- Danna Create New Tag Set kuma a ba shi suna na samfur (misali, ‘Lavender Candles’).
- Manna jerin tags guda 30 ƙungiyoyi a cikin filin jerin. Danna Save.
- Lokacin da za ku tsara wani post don Instagram ko sanarwar Etsy, danna alamar Hashtag a cikin mai tsara Tavo.
- Zaɓi saitin “Lavender Candles” kuma danna Insert. Tavo zai saka tags ɗinku kai tsaye a cikin rubutu ko a farkon sharhi.
- Kuna son sabunta abubuwan? Kunna Auto-Rotate don musanya da wasu sabbin tags a kowane mako.
Yanzu kowane post ya inganta, kuma ba za ku sake fama da kwafi-da-manna tsakanin manhajoji ba.
Mafi Kyawun Ka’idoji Don Juya Hashtag
Juya hashtags zai hana ku maimaita irin haɗin kuma ya guji samun wurin “an riga an gani.” Gwada waɗannan shawarwarin:
- Sabunta 3–5 tags a kowane mako a cikin saitin
- Haɗa Alamomin alama (sunanka/ tagline) cikin jerin ku
- Ajiye jerin ku kusan 30; ya isa don juya da bin diddigi
- Yi amfani da layin rubutu ko dot separators domin tags su rayu a farkon sharhi ko a ƙasan rubutun
- Duba tasiri a kowane wata kuma canza waɗanda ba sa aiki
Buƙatar Gwaji-Yanzu
Kama minti goma a yanzu. Buɗe Etsy, rubuta 10 kalmomin dogon ƙarewa don ƙaddamar da sabon samfur na gaba. Sannan ka koma Instagram ka zaɓi hashtags 20 masu tasowa. Ajiye duka biyun a cikin Tavo a ƙarƙashin sabon Tag Set. Rubuta post, danna Insert Hashtags, ka ga yadda tsara lokaci tsakanin dandamali zai yi matsi mai kyau.
Tunani Na Ƙarshe
Kuna da ikon yi. Binciken Ƙananan kalmomi da haɗa da alamar Instagram da ta dace na shahara da sauri, yana bada damar ganin ƙara haske. Shiga cikin Tavo a yau ka fara wallafa.